JParking, the flagship smart parking platform under JIESHUN, has successfully implemented its innovative parking space e-commerce model at Chuangzhi Cloud Center. The pilot project has delivered remarkable results—monthly online transactions exceeding 1,000 orders and, based on current performance, projected annual revenue surpassing RMB 1 million.

Beyond financial gains, the initiative has played a positive role in easing local parking shortages and serving nearby residents, helping the group build strong public goodwill and a positive brand image. More importantly, this practice has opened a new perspective on parking asset operations, transforming the parking facility from a traditional “property amenity” into a sustainable value growth engine. It offers a scalable and replicable solution for unlocking the potential of existing assets.

Like many office buildings, industrial parks, and commercial complexes under large groups, Chuangzhi Cloud Center previously faced common parking challenges: high demand during the day, significant vacancy at night, and limited revenue growth from parking assets. Demonstrating strategic foresight, the management team chose not to treat parking as a mere supporting facility, but as a core asset with untapped value. By partnering with JIESHUN, the center introduced the parking space e-commerce model and embarked on a digital transformation journey to drive operational revenue growth.

Parking Space E-Commerce: Activating Idle Capacity and Unlocking New Revenue

Through the parking space e-commerce model, Chuangzhi Cloud Center transformed its off-peak parking capacity into customized parking packages and listed them on the JParking platform, which connects over 140 million drivers. Powered by proprietary big-data algorithms, the platform intelligently attracts demand and promotes these packages across multiple channels, precisely delivering parking offers to drivers within a three-kilometer radius. This approach significantly increases parking space utilization while generating stable traffic flow and sustained revenue growth.

Notably, this model requires no replacement or modification of existing hardware or systems, involves zero integration or renovation costs, and enables immediate monetization of idle resources—truly achieving low-cost, high-efficiency revenue generation. JIESHUN’s professional operations team further supports each project with tailored data analysis, customized pricing strategies, and continuous optimization to ensure stable and sustainable income growth.

From a social responsibility and branding perspective, opening idle parking spaces for shared use aligns with government initiatives to ease urban parking pressure and contributes to better static traffic management. With pricing more affordable than surrounding residential areas, the solution addresses nighttime and off-peak parking difficulties for residents in older urban districts, improving quality of life while showcasing the tangible benefits of digital transformation. In turn, this enhances the group’s local reputation and brand image.

From “Resources” to “Products”: A New Operating Mindset for the Stock Era

Facing mounting operational pressure in the era of existing assets, the project team moved beyond traditional leasing and manual management models. Instead, they restructured parking asset operations through digital tools and e-commerce thinking—successfully transforming resources into traffic and parking spaces into products.

As a project leader noted:

“The biggest insight from our collaboration with JIESHUN is that in the stock era, opportunities still exist—it’s all about rethinking asset value. What was once seen as an ‘insignificant’ parking lot can become a profitable, reputation-building, and strategy-supporting asset through digital tools and upgraded operations.”

This deep collaboration once again demonstrates JIESHUN’s ability to precisely address enterprise client needs—not just by providing tools, but by delivering end-to-end value realization solutions. With years of industry expertise, JIESHUN helps clients turn digitalization and intelligence from abstract concepts into visible results, measurable revenue, and strong brand equity, unlocking multiple layers of value including profit growth, performance improvement, and brand enhancement.

Today, the benchmark effect of Chuangzhi Cloud Center is increasingly evident. Clients from commercial complexes, office buildings, and industrial parks have begun approaching JIESHUN to explore similar parking space e-commerce collaborations. As more enterprises join this transformation wave, the “existing asset activation model” represented by JIESHUN’s parking space e-commerce solution is set to become a powerful pathway for achieving both financial returns and brand value, driving the industry toward a higher-quality, more sustainable operational future.